Stagg

In the vibrant music landscape of Japan during the 1970s, an innovative brand named Stagg made its debut. Back then, Stagg wasn't synonymous with instruments alone; it was a guitar company that crafted a diverse range of iconic guitar models. These instruments found their way into the hands of passionate musicians and collectors, leaving an indelible mark on the world of music.

However, the story of Stagg took a significant turn in 1995 when Leonardo Baldocci, the visionary founder and chairman of the esteemed Belgian music distribution group, EMD Music, stepped in. With a profound commitment to quality and affordability, Baldocci embarked on a mission to reinvigorate and expand the Stagg brand. This was the genesis of a transformation that would eventually see Stagg become a global player in the music industry.

Under Baldocci's leadership, Stagg broadened its horizons beyond guitars. The brand ventured into creating an array of musical instruments, audio equipment, lighting solutions, and accessories, all crafted with meticulous attention to detail and an unwavering commitment to providing musicians with high-quality tools for their craft.

As the years rolled on, Stagg's influence spread far and wide. Today, the Stagg brand is a global phenomenon, with a presence in over seventy countries. The brand's headquarters, nestled in the heart of Brussels, Belgium, serves as a hub of innovation and creativity, boasting a talented team of over 120 employees who are dedicated to driving Stagg's mission forward.

One of the most significant milestones in Stagg's journey occurred on January 24th, 2020, when the brand celebrated its 25th anniversary. This was a momentous occasion that underscored Stagg's enduring growth and undeniable success in the competitive global market. It was a time to reflect on the brand's achievements and look forward to the promising years ahead.

At the core of Stagg's ethos lies an unwavering love for music. The Stagg family is a global community that comprises passionate players, enthusiastic gear enthusiasts, talented luthiers, and devoted fans. Together, they form a diverse tapestry of individuals who share a common bond: a profound passion for music.

Within this family, a team of accomplished specialists takes center stage. They are the creative minds behind the innovative designs and customizations that define Stagg's products. Drawing inspiration from musical trends and traditions worldwide, they collaborate with the best factories across the globe to bring their visions to life.

Stagg is more than just a brand; it's a way of life. It's about nurturing the love for music from the very beginning. Everyone can remember the first time they picked up an instrument—the thrill of that first bang on a drum or the strum of a guitar. These are the moments that ignite the flames of inspiration and mark the beginning of a lifelong musical journey.

Stagg's mission is clear—to get you hooked on that special feeling. Whether it's the excitement of learning your first song, the beauty of discovering a sweet melody, or the empowering experience of creating a killer riff, Stagg is there every step of the way.

Moreover, Stagg firmly believes that it's never too late—or too early—to start playing. Music transcends age and time, and Stagg's diverse range of instruments and accessories cater to musicians of all backgrounds and skill levels. Whether you're a seasoned pro or a beginner taking your first musical steps, Stagg welcomes you into its musical family.

In conclusion, Stagg's journey from its origins in Japan to its global presence today is a testament to the power of passion, innovation, and a commitment to music. With a rich history of crafting iconic instruments and a vision for the future that embraces musicians of all ages and abilities, Stagg continues to be a driving force in the world of music, sharing the joy of music-making with enthusiasts across the globe.